Due to issues related to unemployment, a lot of people country wide have decided to venture into the online business industry.
It has been noted that the number of people who conduct online business achieve higher incomes. Online business is also a field that does not have much competition.
This is how to start online business In Kenya:
Step 1: Identify A Market Gap
What are you going to sell?
Market research is the initial stage in identifying a product to sell. This is perhaps the most crucial step on your path to becoming an internet entrepreneur.
You must understand what people desire. You must specifically understand what consumers are prepared to pay for. Better yet, you must understand what a large number of individuals are willing to spend money on.
Step 2: Register Your Business
Although it is not a must to register your business to get started, but if you want to develop your business in the long run, you need register your business name to prevent others from using it.
You will also benefit from developing a renowned brand both online and offline. This is also useful when creating a business bank account.
If you want to accept payments online using Lipa Na Mpesa, you’ll need your company registration certificate. Registering your firm is critical since it will be considered legitimate, and you will be able to get bank financing.
Step 3: Get Domain And Hosting
A domain name, like an address that sends people to your actual store, is an internet address that directs visitors to your website, such as www.jumia.co.ke.
The website and all of its contents, including email accounts, are “housed” in a server area, often referred to as web-hosting.
Choosing a business name and registering a domain name should be done concurrently. The last thing you want to discover is that the domain you purchased or the name you picked is already registered to another company.
There are apparent advantages to having a domain name that is the same as the name of your organization or product. You want people to be able to discover you as easily as possible when they search for you online.
Step 4: Get Your Online Store Or Website Ready
A website is the anchor point of your internet business since it will function as a point of sale, marketing, and customer service. This is why you should invest in a high-quality, mobile-responsive, and user-friendly website.
There are three approaches to this: the first is to hire a web designer if you need a complicated design or features implemented into your online business.
You may also lack the necessary time and technical expertise, therefore it is best to delegate this task to a team.
The second alternative is to construct your website in 3 minutes using our free SitePro drag-and-drop website builder. For additional information, visit www.lenasi.co.ke. Not that you have to pay monthly subscription for your store to be live.
The third alternative is you create your own website. It easy when you buy a ready template so you do not need any programming languages. Then get it configured and its yours forever. No monthly subscription. I will talk more in the next article.
Step 5: Market Your Business
Now that you have your website ready and have uploaded the items you need to sell, its time to market your business. Make use of social media channels such as Facebook, Instagram, and Whatsapp just to mention a few.
The other more passive was is to use Search Engine Optimization to put correct wordings for your product and have visitors come themselves organically to your website.
Its that simple now that you have learnt how to start an online shop in Kenya just get started.
Legal Requirements For Starting An Online Business In Kenya
For any sort of business to run smoothly, then there is need of running it legally. These are some of the legal requirements for starting an online business in Kenya.
You need to register your business and acquire the relevant licenses.
Be sure to pay your taxes as tax man will soon catch on you. Its better to stay safe than regret later.
Online Business Without Registration Fee
Well, there are a lot of online businesses that can be done without registration fee. For example you may decide to sell your product using Jiji, Jumia, or Kilimall stores just to mention a few.
Showcasing your product will not need any registration fee. You only need time and the right products then you are ready to go.
Besides, other than selling products perhaps you have a skill that can be useful to someone such as copywriting, programming, animator, creating songs and singing, drawing, and the list is endless because you know your talent best.
Stop wasting your chances of opportunities, showcase your talent to the world using the following legit online platforms and get paid.
Besides, these sites are free to join just follow the instructions and do your research well.
Here is a list of genuine online business in Kenya platforms you can start working with today;
3. Jumia affiliate
6. Up work
These are the best online business in Kenya.
Online Business For Students
Online business for students in Kenya can be conducted in different ways. It is not a crime for a student to be doing online business.
Here are some of the businesses that pays very well and a student can do;
a. Website designing
b. Deliver takeaways
c. Distribute flyers
d. Become a brand ambassador
e. Complete surveys
f. Write articles for blogs
h. Design apps and websites
i. Virtual assistant
l. Create your online store
j. Market people’s products earn commission
k. Resale ebooks
Online business opportunities can be found everywhere. All you need is to be determined and be ready to work. The secret with online business is patience.
I believe that this article was very important to you. Also let me hope that you got all the answers to your questions.